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Mad Realities
Mad Realities is a creator-powered entertainment network that co-creates culturally iconic original episodic shows with the internet creators defining what's next. It bridges internet-native culture with television-level production, distributing shows across social platforms and its own site, and partners with brands and creators for end-to-end production.
New York, USA
Description
Mad Realities produces a slate of original, socially-native shows — including Love Clinic, Behind the Scene, Keep the Meter Running, Dress Code, Proof of Love, Shop Cats, Hollywood IQ, and Slideshow — that have generated over 911 million views across the network and have been covered by outlets such as The Hollywood Reporter, Vogue, The New York Times, Ad Age, Variety, and Vanity Fair. The company partners directly with creators to provide production expertise and end-to-end show development, and works with brand sponsors (e.g., Hulu, Hinge, Steve Madden, Smalls) to integrate advertising into its series. It has been recognized with a Webby Award win, Webby nominations, and Anthem Awards, and signed with talent agency CAA. Its R&D division, Mad Labs, applies AI and technology to empower creatives and speed up content production, and the company also runs a partner/brand program and creator community.Grant Funding
VC Funding
None
2022
$0
$6M