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Pointsville

Pointsville is a technology company providing a platform for loyalty program management and alternative asset digitization, helping businesses create, manage, and service digital assets and loyalty programs.
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Description

Pointsville is an end-to-end alternative asset 'factory' that bridges the gap between emerging digital financial technologies and traditional asset classes. It offers two core solutions: Alternative Asset Digitization, providing a full suite of issuance and regulatory-conscious tools for digitizing real-world and alternative assets across their entire lifecycle, and Loyalty Assets, offering tools to build loyalty programs, points, quests, promotions, and hunts to strengthen fan and customer engagement. The company serves a range of clients including sports franchises like the Pittsburgh Pirates for fan engagement, as well as financial and asset issuance partners such as Tether, Bitfinex Securities, and a micro-finance company that launched tokenized bonds, indicating a focus on brands, sports organizations, and financial institutions looking to unlock value and liquidity from their assets.