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Protico

Protico is a company that provides 'native community infrastructure' — an embeddable, one-line-of-code Community Lobby widget that brands, publishers, and enterprises add to their websites and apps to host real-time chat, comments, voting, and AI-agent interactions directly inside their own product pages. It also offers Protico Ads, a cross-platform advertising network that places brand ads inside these community lobbies. Clients include publishers/media sites (UDN, Chinatimes, AsiaTechDaily), e-commerce and consumer brands (The Body Shop Taiwan), events (ETHTaipei, ETHDublin), and other SaaS/web platforms, primarily concentrated in Taiwan and the broader tech/publishing space.
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Description

Protico builds product-native community infrastructure that lets brands and publishers embed a live 'Community Lobby' into their own websites and apps via a single script tag, enabling real-time chat, comments, reactions, voting, gamification, and AI-agent participation without redirecting users to third-party platforms like Discord or Telegram. The company positions its offering as an alternative to isolated chatbot/CRM support tools, emphasizing that visible, many-to-many community interactions build trust that converts into sales, citing internal metrics such as ~40% conversion among lobby-engaged visitors and 100+ brands running live lobbies. Alongside the core community product, Protico operates 'Protico Ads,' a cross-site community advertising network reaching 50+ partner communities and claiming higher click-through rates than typical Meta/Google ad benchmarks. Protico serves vibe-coding/AI startups, brand-led enterprises, and publishers/media platforms, with a client roster spanning Taiwanese and international media outlets (UDN, Chinatimes, AsiaTechDaily), consumer brands (The Body Shop Taiwan), and blockchain-related events and ecosystem partners (ETHTaipei, ETHDublin, Mask Network, IOTA Foundation), and lists Techstars and AppWorks as accelerator backers. Its privacy policy also references collection of public wallet addresses, NFT purchases, and blockchain transaction history, and mentions a blockchain-based protocol under development by the company.