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TYB
TYB (Try Your Best) is a platform connecting brands with their most obsessed fans, letting fans earn coins, unlock exclusive collectibles, and get early access to products by engaging with the brands they love. It serves consumer brands, particularly in beauty and fitness, as well as their fan communities.
Distributed
Description
TYB is a fan-brand engagement platform where consumers can discover new products, get insider access to limited-edition drops and exclusive collabs, and earn rewards by participating in challenges and sharing their favorite products ("Obsessions"). Users collect coins and rise through levels to unlock rewards and collectibles. TYB hosts branded communities for companies such as Bloom Nutrition, Bubble, Glossier, SET, Joggy, Poppi, Saie, and Rare Beauty, with membership counts ranging from thousands to over 100,000 fans per brand. On the brand side, TYB offers features to help companies turn customer recommendations into engagement and rewards, targeting consumer product brands seeking closer relationships with loyal, vocal fans.Grant Funding
VC Funding
None
2022
2025
$0
$21M