Passiv offers a tool that functions as an 'Autopilot for your Portfolio', transforming a standard brokerage account into a modern portfolio management system. It allows users to create personalized indexes, invest, and rebalance across multiple accounts with a single click, aiming to save time and simplify the investment process. The company also provides educational content through its blog, "The Index," which covers topics like personal finance, passive investing, ETFs, and portfolio management for DIY investors. Passiv emphasizes user data security and privacy, voluntarily adhering to GDPR standards by minimizing data collection, using compliant service providers, and ensuring their team is trained in data protection.