Description
Measure Protocol provides a marketplace for person-based data where individuals are paid or rewarded for participating in data tasks. Through their app and web services, users can participate in surveys and other data collection activities, including passive tracking and submitting media like screenshots or videos. This data is used by Measure Partners and Customers for market research. The company emphasizes user privacy, outlining what data is and isn't collected, and operates under various data protection regulations like GDPR and CCPA. Measure has the world’s largest holistic behavioral dataset on consumer behavior across all their daily digital touchpoints. Measure Discover includes a detailed look inside search, browsing, Amazon, TikTok and YouTube, allowing you to uncover trends over time around attention, intent and purchase. At Measure, we offer a fully-compliant environment where people share data on application usage, media consumption, social media activity, and purchasing history. We ensure that user data is protected at all times, building trust and fostering a safe and rewarding space for data sharing.