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Serenade
Serenade provides chart-eligible physical Smart Formats for music releases. Its products unlock digital music and exclusive content, while Serenade manages production and fulfilment for music campaigns.
Distributed
Smart Events
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Description
Smart Events enables organizers to distribute NFC-enabled physical products such as stickers, trading cards, clothing tags, and lanyards through doors, merchandise, ticketing, and event activations. A tap opens a browser-based Smart Event where attendees can access content or rewards, add an Apple Wallet or Google Wallet pass, and receive updates before and after the live event.Category: Customer Engagement Platform
Smart Formats
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Description
Smart Formats is Serenade’s range of collectible physical products, including stickers, clothing tags, lanyards, mini cassettes, mini CDs, mini vinyl, wristbands, pin badges, patches, keyrings, and trading cards. Each format can unlock digital music, bonus content, and files through a phone tap; Serenade offers custom design, production, and worldwide shipping. Eligible redeemed sales can count toward specified chart systems in the UK, Ireland, parts of Europe, Australia, and New Zealand.Category: Uncategorized